Service — 04
Influencer Marketing
Influencer marketing for brands in Jordan and across MENA. Creators and brand ambassadors are selected for audience fit, then briefed, directed, and reviewed before any content is published.
What is included
- Creator selection
- Creators and ambassadors chosen for how closely their audience matches your customers, not for follower count alone.
- Campaign briefs
- Written briefs covering the message, the format, the key points, and what must be avoided.
- Content direction and review
- Every piece is directed and checked before it is published.
- Ambassador programmes
- Longer-term partnerships with creators who represent the brand over several months.
- Reporting
- Results measured against the targets agreed for the campaign.
How we work
- 01
Objective
We define what the campaign must achieve and the audience it needs to reach.
- 02
Selection
We shortlist creators for audience fit and agree on the final selection with you.
- 03
Briefing and production
Creators are briefed and directed, and every piece is reviewed before publishing.
- 04
Reporting
Performance is reported against the campaign targets.
What you receive
- A creator shortlist selected for audience fit
- A written brief for every creator
- Reviewed content, published on schedule
- A campaign report against the agreed targets
Ready to start?
Questions
How do you choose influencers?
By audience fit: who follows the creator, where those followers are, and how closely they match your customers. Follower count alone is not the measure.
What is the difference between influencer marketing and UGC?
Influencer content is published on the creator’s own account, to their audience. UGC is made by creators for your brand to publish on your own channels and use in your advertising.
How much does influencer marketing cost?
Cost depends on the number of creators, their reach, and the volume of content. We propose a budget once the objective and audience are agreed.
Do you review content before it goes live?
Yes. Every piece is briefed, directed and checked before it is published.