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About

A digital marketing and creative agency that sets targets before it spends budgets.

Vanguard is a digital marketing and creative agency based in Amman, Jordan, working with brands across MENA. Led by a team with over ten years of regional experience, we plan, produce, and manage social media, paid advertising, SEO, AEO and GEO, video production, and branding as one program.

At a glance

Headquarters
Amman, Jordan
Markets
Jordan and across MENA
Languages
Arabic and English
Experience
Over ten years in the region

Where we work

Regional Reach

Based in Amman, working with brands across Jordan, Saudi Arabia and the UAE.

  • Jordan HQ

    Amman

    Harley-Davidson Amman

  • Saudi Arabia

    Riyadh

  • United Arab Emirates

    Dubai

Our story

Vanguard was founded to work differently from the traditional agency model. Instead of promising results in advance, we agree targets before any budget is spent and report on what actually happened every month.

Strategy, content production, and campaign management are planned by one team. The people who define your positioning also write the content calendar, direct the shoot, and manage the campaigns, so nothing is lost in handovers. Specialist partners support SEO and media buying, under our direction.

We are based in Amman and work wherever our clients are, in Arabic and English. AI is part of how we work, for speed and precision in content and reporting. Every output is still directed and checked by our team.

Mission

One team, accountable for the result. We give businesses a single partner for digital marketing and creative work, planned against targets agreed in writing and reported every month.

Vision

The standard for agencies in MENA. We intend to set the benchmark for how digital marketing and creative agencies in the region plan, deliver, and report.

What we stand for

  1. 01

    Strategy first

    Every channel is given a role and a target before any budget is committed.

  2. 02

    Accountability

    We report against the agreed numbers every month, including what did not work.

  3. 03

    Creative standards

    Ideas drawn from the business itself, produced to a standard that earns attention.

  4. 04

    AI with judgement

    AI sharpens the work. People make the decisions.

  5. 05

    Precision

    Fast decisions, clean execution, and no wasted effort.

How we work

  1. 01

    Discovery

    Your brand, market, competitors, and current performance were reviewed and documented in full, including the uncomfortable findings.

  2. 02

    Strategy

    Objectives, channel roles, content pillars, and budgets, agreed in writing before production begins.

  3. 03

    Production and launch

    Content and campaigns delivered on schedule, within your own advertising accounts.

  4. 04

    Reporting and optimization

    Monthly reporting against the targets we set, and a clear plan for what changes next.

The team

A core team of strategists, art directors, videographers and account managers, with specialist partners for SEO and media buying.

  • Nae'em

    Founder

    Founded Vanguard in 2025 and leads the agency's strategy and client work.

Questions

What is Vanguard?

Vanguard (Vanguard MENA) is a digital marketing and creative agency based in Amman, Jordan. It provides social media management, paid advertising, SEO, AEO and GEO, influencer marketing, video production, photography, branding, UGC, and AI content creation for businesses across MENA.

Is Vanguard related to The Vanguard Group?

No. Vanguard MENA is an independent digital marketing and creative agency. It has no connection to The Vanguard Group, the investment company, or to any other business that uses the Vanguard name.

Where is Vanguard located?

Our office is at Hasan Alhussieni Complex, 4th Floor, 7th Circle, Amman, Jordan. We work with clients across the Middle East and North Africa and shoot wherever a project requires.

Who founded Vanguard?

Vanguard was founded by Nae'em Alhamshari, who leads the agency's strategy and client work.

How much experience does the Vanguard team have?

The team leading Vanguard has over ten years of experience in the region's market.

Which languages do you work in?

Arabic and English for content, campaigns, and client communication.

Forward is a decision.
Make yours.

Tell us your objective. Our team responds within 48 hours by email, phone or WhatsApp.

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