Service — 08
UGC Content
UGC content for brands in Jordan and across MENA: natural, phone-first videos from creators who look and sound like your customers, briefed and reviewed for social media and paid advertising.
What is included
- UGC videos
- Phone-first videos that show the product the way a customer would.
- UGC for advertising
- Variations prepared for testing in paid campaigns, where polished production can feel distant.
- Testimonials and employee content
- Real customers and staff speaking about the product in their own words.
- Creator briefs and review
- Every creator is briefed on the message and format, and every piece is checked before use.
How we work
- 01
Brief
We define the product, the message, and the customer the content should reflect.
- 02
Creator selection
Creators are chosen to match your audience.
- 03
Production
Creators film to an approved brief and key points.
- 04
Review and delivery
Each piece is checked, edited where needed and delivered ready for social media and ads.
What you receive
- Briefed and reviewed UGC videos
- Variations ready for ad testing
- Subtitles and on-screen text in Arabic or English
- Files formatted for each platform
Ready to start?
Questions
What is UGC?
UGC, or user-generated content, is natural, phone-first video made by creators who look and sound like your customers. Every piece is briefed and checked before it is used.
When should we use UGC instead of produced video?
UGC performs well in ads and social feeds, where polished production can feel distant. Produced video remains the stronger choice for launches and brand films. The two can run side by side in the same campaign.
How is UGC different from influencer marketing?
UGC is made for your brand to publish on your own channels and use in your advertising. Influencer content is published on the creator’s own account to their audience.
How is UGC priced?
UGC can be quoted per project or included in a monthly content plan.