
LA Nutrition sells serious sports nutrition, and its Instagram didn't show it. We built a new digital identity: dark, performance-inspired environments, bold typography and consistent brand elements, so every post is recognisable before you read it.
The content is built around what the business needs to sell: priority products, promotional offers, bundles, product education and lifestyle communication. Arabic-first designs present each product with clear pricing and benefits.
Reels bring in real coaches, who explain which supplements they use before, during and after training. They're scripted in natural Jordanian Arabic, with on-screen text summarising each product. Bundle reels for muscle gain and weight loss present the offer and the saving plainly.



